Trust Your Crazy Ideas Challenge
Posted 03/17/2017 05:00PM

Watch Isabel and Madeleine on WWL:

Update:

Isabel Caballero and Madeleine Erickson won Junior Achievement's Trust Your Crazy Ideas Challenge! It was announced at halftime during the Pelicans game. They will advance to the state competition next week!

Junior Achievement of Greater New Orleans (JA) partnered with the Brees Dream Foundation to create the Trust Your Crazy Ideas Challenge. The competition teaches entrepreneurial thinking to students and fine tunes their business pitches before presenting the finalists at a culminating event during New Orleans Entrepreneur Week.

On March 16, semi-finalists, including Esther Lagos with her idea "Umbrella Cart Clip" and Isabel Caballero and Madeleine Erickson with their idea "Effortless Activewear," made their "Big Pitch" to a panel of judges in front of a live audience for their chance to win a $5000 continuing education scholarship and the opportunity to represent JAGNO at the State Competition during New Orleans Entrepreneur Week on Friday, March 24.

The Big Pitch winner will be announced on March 17 during halftime at the New Orleans Pelicans game. The announcement will also be streamed live on Junior Achievement's Facebook page.


Esther Lagos: Umbrella Cart Clip
IDEA: Umbrella that can attach to a supermarket cart for rainy days


Isabel Caballero and Madeleine Erickson: Effortless Activewear
IDEA: Traditional sports bra with a twist; bra has traditional bra clips on both sides to latch around the rib cage


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